Now we optimize the content and the images of your newsletters and email campaigns in real time according to your customers' preferences. Email optimizer shows different range of visuals to different customers and measures statistically which image is the best in terms of click-through rates. euro.message Live automatically shows this visual to the next customers.

Step 1

Sending email: Identify the different spots in your email and the dissimilar creatives for each spot you would like to test such as images and headlines and then send this email to your address list.

Step 2

Recipients Open the Email: The first recipients that open the email are going to see all different images. The email has a link to the images that are located on a server. Therefore, these images are downloaded into recipients' computers when they open the email.

Step 3

Measure: euro.message Optimizer determines the most successful visuals by measuring the click-through rates of the recipients who opened and read the email. After choosing the optimal image, the system continues sending only that image among others for a greater feedback.

Step 4

Optimize: After this moment, euro.message Email Optimizer only shows that particular, chosen image into the email. Thus, the next receipts that open the email will see the optimized version of the email.